Numbered lists on blogs are all the rage, particularly at the turn of a new year. Since mid December my RSS feed has been stuffed with 10 best if 2011, 20 ways to do that, and 12 things to look for in the new year. Oh February please come soon.…
There is a profitability model for companies promoting themselves on Facebook and Twitter. There a lot of people making good coin from the incessant flogging of companies and organizations in social media. It just isn’t the companies themselves who are profiting. Here is how it works in four easy steps:…
Another entry in our sporadic series on bad marketing. This video is hilarious. I love the “my daughter didn’t get it” and “we’ve love it but have some minor tweaks.” I’ve been known to say the latter. From the target market definition to the creative it skewers slack thinking and…